The Funnel - January 2022 (4)
![]() Welcome to The Funnel, a weekly newsletter brought to you by Recotap. We scout the internet to bring you the top 5 happenings of the week, especially in the world of Account-based Marketing. Read on.
How ABM Automation Can Change Your Sales Process Forever Through workflows, segmentation, personalization, and reporting, ABM automation lets you give each target account the attention it deserves without sacrificing overall productivity.
Key Trends for B2B Marketing Executives Understand the key trends that will impact marketing in the year ahead so that you can orient processes toward putting the customers first and building deeper trust with them to gain a competitive advantage.
ABM in 2022 and Beyond To lead your company growth you need to adopt a whole new approach to marketing and wield the right tools to win, retain and expand key accounts globally. Prepare yourselves to go to market in 2022.
How You Should Really Use ABM THE Dave Loomis and Steve Miller, better known as Kelly's Dad, prefer to define the ABM acronym as "Account-Based Marketing," because that's really what it is. ABM is a very important strategy you should be implementing! What is ABM, and how can you maximize its value to your business? Listen to this episode now!
Marketing Media Technology This webinar lifts the lid on what buyers really want, and how best to market media technology. It reveals the findings of in-depth research with technology buyer
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